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16/10/2024

Here's what successful social accounts are doing 👇🏽BRAND STRATEGY // visuals, brand message, tone of voice, clear target audience. All successful accounts start with a strong branding foundation. If you don't understand branding, find someone who does and learn from them!

SOFT SELLING // users follow and engage with our successful accounts when the account shares content that is aspirational, visually appealing and showcase their product/service in a realistic lifestyle setting. People don't want want to be sold to on social media, so we do this through soft-selling.

PERSONAL BRANDING // Gone is the old-school mentality of not wanting to show face and your brand's personality online. People connect to people, they are inspired by real stories and entertained by personalities.

COLLABS // Using the collaboration feature on IG with businesses with similar audiences is a great way to increase reach and expand your follower pool!

TESTING NEW CONTENT // Get rid of what doesn't work and do more of what works.

FRESH CONTENT // If your followers are constantly seeing the same photos and clips you've been sharing for 6-12 months.. honestly what incentive do they have to continue following you? The world is moving by and you're being left behind!

Send this to a business friend who needs a cute reminder 👀

14/10/2024

08/10/2024

WHY YOUR PAGE ISN'T GROWING pt. 1 👀 Let me hold your hand when we say this..1 You're hard selling too much // IG is a platform where your viewers want to tap out after a long day, be entertained or be inspired. If your language is constantly "buy this, buy that".. Thank you, next!

2. It's not relatable // Understanding your specific audience and how they behave is KEY. If you're talking to women in their mid twenties to early thirties, then you should probably learn their lingo. If your customers are Gen Z, then speak in the way that relates to them.. (period!)

3. Sorry to say.. but BORING // Don't get us wrong, having an aesthetic feed is incredibly important for first impressions, but it's your brand's personality that encourages people to stay and build connection with your business. On social media, people want to laugh for feel inspired by a story, so we must all get over our fear of showing up if we want our brands to stand out.

Anyway.. to get on our 2025 Social Media Management waitlist, get in touch at [email protected] or fill out our contact form through our website.

25/09/2024

THRIVE 2024 // We are so excited to announce our guest speakers Jane Morrell of and Benjamin Young of 🤍

Two seasoned entrepreneurs, both with different experiences, different business structures and different ways of leading their teams — Jane and Ben will sure inspire us all in sharing their unique entrepreneurial journeys.

Our incredible team of vendors:

studio

We have TEN tickets left for THRIVE. Head to our bio to secure your spot today.

See you there!

03/09/2024

ARE YOU READY TO THRIVE? 🥂 || tickets are live in our bio

and .au bring you a Saturday of inspiration and powerful connections with business owners in all seasons of entrepreneurship.

Whether you’re in your first year of business, fifth year, tenth year or even still thinking about starting your business, THRIVE aims to leave you feeling excited, refreshed and understood.

Mental health is something we are both passionate about so we will be donating a portion of proceeds to a special NFP dear to both us.

What else is involved in the event?

▪️4 hours of powerful networking
▪️signature cocktails by
▪️delicious grazing by
▪️professional photography & complimentary headshots by
▪️2 seasoned entrepreneurs as guest speakers
▪️fun networking activities

We have 30 tickets available, so make sure to secure yours asap! Tickets can be found in the link in our bio.

Beautiful vendors involved in the styling and design:
studio

29/08/2024

Are you ready to THRIVE ? Save the date and share this invite to all your business friends 🥂

It’s that time of the year where Jane, founder of .au and Eliska founder of are bringing you a day of networking, inspiration, cocktails & food!

We will be hosting it at for a cocktail style event where you’ll get an opportunity to listen to two very special guest speakers and expand your network with like-minded business owners in a wide range of industries like

— weddings & events
— creative marketing
— fashion
— e-commerce
— beauty & wellness
— hospitality

Save the date, more details to come!

Tickets will be released next Tuesday 3rd September at 6pm.

27/06/2024

We got a facelift to match with our sister company & content studio 😍

09/05/2024

JUNE, JULY, AUGUST ONBOARDS // here's how we can help you free up your time and reduce your stress in the next few months. As down season approaches, this is the perfect time to work on developing your business and reinvesting in your brand.

For all enquiries, fill out or contact form through out website 🖤

07/05/2024

We OBSESS over your Instagram feed, so you don't have to.. No seriously, we take up to 5 hours a month just moving tiles around to ensure that your overall feed looks stunning 😍We're heavy on strategy, but your feed visuals shouldn't have to be compromised.

Thank you for trusting us .melbourne

For June/July social media management onboards, get in touch through the contact form on our website or email us at [email protected].

11/04/2024

Shocking 👀 Relying on organic social media might be stagnating your growth online! Swipe to check out what you can do to support your social media managers when it comes to your socials.

For all social media enquiries, get in touch by filling out the contact form through our website or email us at [email protected] 🖤

09/04/2024

We always get asked whether which content form is more important. Long story short, YOUR GOALS DEPEND ON IT.

Swipe through to check out the purpose of a reel, carousel or stories and how you can utilise them to achieve your social media goals.

Make sure to send this to a business friend trying to grow their socials! ✨

03/04/2024

We always get asked whether which content form is more important. Long story short, YOUR GOALS DEPEND ON IT. Swipe through to check out the purpose of a reel, carousel or stories and how you can utilise them to achieve your social media goals.

Make sure to send this to a business friend trying to grow their socials! ✨

02/04/2024

Happy Tuesday!

20/03/2024

WORRIED ABOUT DOWN SEASON? // Here's what you can do for your less busy months to continue your business' momentum on Instagram👇🏽▪️ BULK UP ON CONTENT. You're not going to have as many projects, weddings, events to share during down season. So make sure you're capitalising on all your current projects. If you don't have time, DELEGATE. Ask for help. Hire a content creator (us 👀) You don't have to do everything on your own.

▪️ BE FEATURED. Network online with other businesses who have the same or similar target audience to you. Whether this be being featured in BLOGS, PODCASTS, MAGAZINES, OTHER IG PAGES. Growing your IG is not just about posting a pic and hoping people find you. No, you have to get yourself known as a business out there. Collaborating with others is a great way to reach their audience and bring them into your own community.

▪️ GIVEAWAYS WITH OTHER BUSINESSES. Giving value is one of the best things you can do to attract return. It's a great way to once again, reach your ideal audience by working with other business owners who compliment your business.

▪️ TEACH WHAT YOU DO. When you're not as busy executing your main services, TEACH others and monetise it. You are an expert at what you do and during down season, people are more open to developing their skills and have the time to learn.

We could go on, but I might save that for another post 😝 SAVE this post for you to come back to!

07/03/2024

Where does social media fit in the consumer funnel? ✨ Understanding this, will give you a better understanding of your business, sales and marketing as a whole. Swipe through to learn about the Consumer Funnel to help you make more informed business decisions. Let us know what you think! 🤍

05/03/2024

Accelerating your social media growth is so much more than depending on your usual posts. The most successful brands we work with are the ones actively participating in other brand awareness strategies that help support their social media strategy. Collaborations are a great way to power-up your socials and bring in a fresh pool of audience that are aligned to your brand.

Swipe through to ready why and how 🖤 Have you ever done an IG collab before? If so, let us know in the comments how it's helped you as a business owner!

29/02/2024

lifestyle photography // our recent shoot with ☕️🖤Pretty cool to photography our own branding in physical form. Thanks gents for trusting our creative vision!

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https://www.blancstudio.au/

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