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Folkë Creative Social Media Stylist ~ Content Creator

Today I did a thing 🙌🏼 I stepped back into “event” work mode and helped create this beautiful boho setup for  at the stu...
21/05/2022

Today I did a thing 🙌🏼 I stepped back into “event” work mode and helped create this beautiful boho setup for at the stunning sustainable glamping .retreat 🏕 Not only was I part of making a very memorable engagement for the gorgeous couple, but I had the pleasure of connecting with the truly genuine Nonie from .retreat 🙌🏼 And I found the next burst of inspiration I personally needed.

And whilst it’s not directly related, it got me thinking about COLLABORATIVE WORKS. I’ve always been a big believer in creative collaboration. It can be a one off or ongoing deal. It can be paid in $ or contra. It can be consulting or working side by side. It can be anything you want. But when you inject (the right) fresh energy, fresh perspective, fresh talent into your brand it can pay dividends.

Thank you for having me on the team Lindy 🌸 and for the opportunity to work on such a special event!

‼️ PLEASE HELP ‼️As most of you know the North East of NSW (where I grew up) and South East QLD are drowning. This crisi...
03/03/2022

‼️ PLEASE HELP ‼️As most of you know the North East of NSW (where I grew up) and South East QLD are drowning. This crisis is still unfolding with many people cut off as roads have been completely destroyed. They have no power, water, food, medical supplies and many are unaccounted for. The local communities are rallying together in an incredible way, as they always have done, yet they need as much help as possible. Whilst we can’t be on the ground helping with rescue or donations or cleanup, we can increase awareness of the horror that is unfolding. And DONATE 💰as people are going to need financial suport to rebuild their lives. And on more immediate note they even need funds for helicopters to help rescue people still 🚁

I am sharing everything I can on my personal page so please head over there and watch my stories to see how you can help. And if all you can do is share what’s going on (and I mean the links to donate etc not just the hype images) then please do. Even if it means one extra person knows and can assist then it makes a difference 🙌🏼 Thank you in advance 🙏🏼

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𝘈𝘴𝘬 𝘺𝘰𝘶𝘳𝘴𝘦𝘭𝘧 𝘪𝘧 𝘸𝘩𝘢𝘵 𝘢𝘳𝘦 𝘺𝘰𝘶 𝘢𝘳𝘦 𝘥𝘰𝘪𝘯𝘨 𝘵𝘰𝘥𝘢𝘺, 𝘪𝘴 𝘨𝘦𝘵𝘵𝘪𝘯𝘨 𝘺𝘰𝘶 𝘤𝘭𝘰𝘴𝘦𝘳 𝘵𝘰 𝘸𝘩𝘦𝘳𝘦 𝘺𝘰𝘶 𝘸𝘢𝘯𝘵 𝘵𝘰 𝘣𝘦 𝘵𝘰𝘮𝘰𝘳𝘳𝘰𝘸 🙌🏼 ⠀⠀⠀⠀⠀⠀⠀⠀⠀And if ...
25/02/2022

𝘈𝘴𝘬 𝘺𝘰𝘶𝘳𝘴𝘦𝘭𝘧 𝘪𝘧 𝘸𝘩𝘢𝘵 𝘢𝘳𝘦 𝘺𝘰𝘶 𝘢𝘳𝘦 𝘥𝘰𝘪𝘯𝘨 𝘵𝘰𝘥𝘢𝘺, 𝘪𝘴 𝘨𝘦𝘵𝘵𝘪𝘯𝘨 𝘺𝘰𝘶 𝘤𝘭𝘰𝘴𝘦𝘳 𝘵𝘰 𝘸𝘩𝘦𝘳𝘦 𝘺𝘰𝘶 𝘸𝘢𝘯𝘵 𝘵𝘰 𝘣𝘦 𝘵𝘰𝘮𝘰𝘳𝘳𝘰𝘸 🙌🏼
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And if not, then why?
Journal your thoughts, meditate, take note of what comes up 🧘🏽‍♀️ Intuitive business means really getting to know yourself - hopes, fears, habits & all - and learning to sink into yourself, to operate and function from your true self. To do that you really have to know yourself. But this is where your true power lies 🔥 so don’t hold back 🙌🏼

📷: by Filip Kominik

Looking into the void Of possibilities Excited trepidation Rising As I dream Dreams to shatterGlass ceilings To take me ...
17/02/2022

Looking into the void
Of possibilities
Excited trepidation
Rising
As I dream
Dreams to shatter
Glass ceilings
To take me deeper
Into the
Unknown
Anxious anticipation
Flooding
As my preconditioned self
Shrinks
From the greatness
That is my truth
Deep breaths
Expand
Let the fears come
Hold their hand
With gratitude
Then move them on
Deep breaths
Expand
Become all that
I already am 🙌🏼
Image:

FOCUS // Where does social media fit into your business? ⠀⠀⠀⠀⠀⠀⠀⠀⠀🔸 Is it your primary marketing & sales tool? OR🔹 Is it...
10/02/2022

FOCUS // Where does social media fit into your business?
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🔸 Is it your primary marketing & sales tool?
OR
🔹 Is it a portfolio of your work? A place to connect with your community and repeat customers?
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🔸 Do you enjoy & find it easy to prepare regular content?
OR
🔹 Do you find it a drag or difficult to be creative and post consistently?
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If you answered 🔹 to both of these (or even one), then maybe I can help.
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I support businesses who benefit more from using social media as a portfolio of their services and/or products - a visual representation of their who, what, how and WHY 🙌🏼
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And more importantly for those who don’t have time or even ability to prepare consistent creative content.
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My goal is to help you enhance your online presence and connect with your community.
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Send me a DM or email ([email protected]) if you want to know more 🍁

• a worthy investment •It can be as simple as sharing one of their posts to your stories, or commenting on the post. Did...
05/02/2022

• a worthy investment •

It can be as simple as sharing one of their posts to your stories, or commenting on the post. Did you know that saving a post also helps them on the current algorithm?
Do all 3 if you are feeling really generous 🙌🏼

Just know that these small acts make a BIG difference for a small business 💞

“Sometimes you need to move slowly so you can later move powerfully.” ~ I saw this on a recent post by  and it resonated...
27/01/2022

“Sometimes you need to move slowly so you can later move powerfully.” ~ I saw this on a recent post by and it resonated so strongly. Returning to work after the birth of our second baby, I find myself doing exactly this…moving slowly. Yet very deliberately.
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I am learning to flow with my cycles of femininity and motherhood, drawing on the power and wisdom that comes from both, and embracing a newfound softness in all aspects of my life, including work.
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These are not the usual attributes we assign to work or business. And I feel we are losing out because of it. If we only approach work/business from a masculine & patriarchal angle, then we miss out on the incredible gifts and benefits of the feminine and matriarch. Each have their place in society.
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I look forward to feeling into and working with the natural flow of life and seeing how that translates into my work. And the powerful impact it will have on what I can produce for clients 🙌🏼
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After growing birthing and sustaining two humans for the past 2 years (yep 2 under 2) I am taking time to pause and just...
31/10/2021

After growing birthing and sustaining two humans for the past 2 years (yep 2 under 2) I am taking time to pause and just be with our little family. Plus I was already neglecting this account and pouring all my energy (the little I’ve had) into clients work, my pregnancy and trying to new the needs of a toddler, so this is just an official post to make my page look less abandoned 🤪🤍

Pretty accurate depiction of my work-from-home-look (magazine is for creative inspiration). Anyone else feel more produc...
09/07/2021

Pretty accurate depiction of my work-from-home-look (magazine is for creative inspiration). Anyone else feel more productive in pyjamas? 🤔
Image via (a brilliant source of stock images that I highly recommend!)

~ Get 𝒸𝑜𝓂𝒻𝑜𝓇𝓉𝒶𝒷𝓁𝑒 with being ᴜɴᴄᴏᴍғᴏʀᴛᴀʙʟᴇ ~⠀⠀⠀⠀⠀⠀⠀⠀⠀It's okay to start speaking up and sharing your work/thoughts/opini...
30/06/2021

~ Get 𝒸𝑜𝓂𝒻𝑜𝓇𝓉𝒶𝒷𝓁𝑒 with being ᴜɴᴄᴏᴍғᴏʀᴛᴀʙʟᴇ ~
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It's okay to start speaking up and sharing your work/thoughts/opinions and perspectives BEFORE feeling ready. Before you think anyone is listening.
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You don't have to have anything unique to say, but believe me when I say that what you do have to say is enough to get started.
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Along the way, you will figure out what messages you truly want to share and spread, and what you are willing to stand up and fight for. You'll figure out what your dream clients need to hear, and say it with confidence.
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In meantime...sink into the discomfort and start sharing. Because there is no one else that can do or be YOU. And we all deserve to have a voice!
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P.S. If you need a little help with all of that, that’s where my work comes in. Helping you to articulate your thoughts, ideals, and message is what I do. As well as being a great sounding board for vision, strategy and direction. I'd love to work with you to help you find your voice!

Great design is great. But it only holds up if your messaging is strong...and genuine. When the way you talk and share a...
19/06/2021

Great design is great. But it only holds up if your messaging is strong...and genuine. When the way you talk and share aligns with YOU then you connect with the audience that is RIGHT for you 🙌🏼

I haven’t introduced myself on here for a while so thought I’d do so again. Big warm hello to all of you! My name is Pho...
15/06/2021

I haven’t introduced myself on here for a while so thought I’d do so again. Big warm hello to all of you!

My name is Phoebe and I am the person behind Folkë Creative. I’ve been dabbling in writing ever since I was a little girl. I used to pretend I was Jo March, from Little Women, typing up my next best-seller novel in a dusty corner of the attic room I shared with my younger sister. My mum taught me to read by the time I was four and I was that kid who loved visiting the library, picking my 10 books for the fortnight and reading them all before the day was done 📚

Written Words. I absorbed them. Loved them. Felt the life in them. And connected deeply with the power they held.

So when I was pregnant with my first baby, and a friend approached me asking to help with the styling and captions on her business’s Instagram, I excitedly said yes. And so the seed was planted for Folkë Creative 🙌🏼 I love the platform it provides both as a creative outlet and a space to help other micro/tiny/small businesses. Spending my days in a flow between motherhood and work projects for Clients is a gift I do not take for granted!

When I’m not mothering, working, or growing another human (currently 25 weeks pregnant at time of writing this) I love spending time with my Husband and family on the slopes. Snowboarding is our life and we are so lucky to call some of the most beautiful parts of this world home as we follow the winter season around the world.

I’d love to get to know you a little better, say hello and tell me more about your business/life in the comments below. It’s always fun to get to know my community better!
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📷 for .bespoke.linen.co 🤍 Taken in early 2021 + being used because I haven’t had “work” shots taken due to being pregnant..and well life keeps happening 🤪🤯😂

...and supporting the person/family behind the brand 🙌🏼 Here’s a few ways you can do so via social media: ~ Give their p...
12/06/2021

...and supporting the person/family behind the brand 🙌🏼 Here’s a few ways you can do so via social media:
~ Give their posts a LIKE
~ Interact and COMMENT on their posts
~ WRITE a review on Google or Facebook
~ SHARE a fav post in your stories

I promise it helps more than you realise 🤔 and will bring a big smile to the hardworking soul(s) behind the scenes 🤗

happy hump day ☕️ fueled today by my fresh delivery of  🤜🏼💥💪🏼Image  via
08/06/2021

happy hump day ☕️ fueled today by my fresh delivery of 🤜🏼💥💪🏼
Image via

~ 𝚛𝚎𝚝𝚞𝚛𝚗𝚒𝚗𝚐 𝚝𝚘 𝚜𝚎𝚕𝚏~ It's been 5 months since I last posted here   clearly not ideal for someone who is running a creati...
27/03/2021

~ 𝚛𝚎𝚝𝚞𝚛𝚗𝚒𝚗𝚐 𝚝𝚘 𝚜𝚎𝚕𝚏~ It's been 5 months since I last posted here clearly not ideal for someone who is running a creative content business So why has it taken me so long? Well...
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Life happened.
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I'd launched this little creative enterprise shortly after the birth of my first baby, whilst the pre-mama driven, entrepreneurial, workaholic was still raging inside me. It wasn't long before the reality of becoming a mama & my journey through matresence clashed heavily with that independent professional version of myself. I was so used to being able to throw myself at a new project, but now I was in demand 24/7 by this tiny little being. I felt so torn between the two parts of my life - work and motherhood. My family suffered and I suffered as I became more stressed, cranky, frustrated and irritable.
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I pushed on determined to make this work. I'd seen countless 'examples' of women who seemed able to juggle it all, who in fact thrived off having something outside of motherhood. I was afraid if I didn't have that too then I wasn't "woman" enough. I'd been fed this ideal of a modern mother, not realising how toxic it could be.
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In the end, for me, it wasn't sustainable.
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So I stripped my business back to basics, choosing to focus solely on my core clients. Growth was no longer important. Delivering quality to those I was already committed to was my only priority. And that included my family.
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We've recently moved and I can feel the creativity and passion for work growing again in this new community. However, this time I feel more centred & am not driven by ego or false ideals. Things are coming from my true self and I'm curious to see how that will unfold.
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So for those who've read this far...thanks for coming along for the ride! Hope you stick around as I explore what it really means to run an
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📷 for .bespoke.linen.co
Muse: myself

I read somewhere once that "conversations are powerful, community is everything.  and caring doesn't cost a thing." And ...
24/11/2020

I read somewhere once that "conversations are powerful, community is everything. and caring doesn't cost a thing." And I believe wholeheartedly in that!
We continue to learn many things from the COVID-19 pandemic, one of which is that supporting one another is one of the greatest acts we can do. Not to mention how vital localising our economies is! We aren't meant to be alone in this venture called 'life'; and that includes business.
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So let's use this festive season to really support LOCAL +/or SMALL business. And we can do this with a simple 'like', 'share' and 'comment'. Swipe to see how + why 🙌🏼
Image by from

"Finding a balance between staying engaged and staying sane. May we stop demanding ourselves to stop being human.May we ...
12/11/2020

"Finding a balance between staying engaged and staying sane. May we stop demanding ourselves to stop being human.
May we each unlearn all the programming, messaging, inheritance, and taking on of anything that has told us we're not enough. ..may doing so allow us to be in the world in all the ways we're wanting and needing to be." ~ {excerpt}
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Absolutely L O V E these encouraging thoughts from recent post. All too often we approach social media from a trained, robotic, marketing-focused place. In doing so all too easily losing our humanity, our WHY, our emotional connection to our community.
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Yes there is a place for strategy, planning and having a clear focus for your business social media. But I don't believe it should that be at the cost of connection. Because your audience, your followers, your community are REAL PEOPLE not algorithms that we must master.
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So embrace the light and shadow, know that you are enough and SHARE it with the world!
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If social media is something you struggle with or don't have enough time to properly dedicate to, then get in touch as I'd love to see how I could possibly help you stay connected with your audience. {DM or email [email protected]}

Creativity...as powerful and ever changing as the waves that share our shores It ebbs and flows, gently or wildly, bring...
30/10/2020

Creativity...as powerful and ever changing as the waves that share our shores It ebbs and flows, gently or wildly, bringing treasures and debris. Sometimes I dive right in and other times I wade in slowly, easing my way into it's depths.
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No matter how it goes, I always sit in awe at the power and uniqueness of it all, this creative sea that is within me 🌊

Image by 🤍

~ T H O U G H T S ~ These are the types of things you should be measuring your success by. NOT "likes" and number of fol...
27/10/2020

~ T H O U G H T S ~
These are the types of things you should be measuring your success by. NOT "likes" and number of followers. They're simply a symbol of exposure, a measurement of interaction, valuable tools, but not the end goal.
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Success (in my eyes at least) is the connection you create, the positive impact you have but may never actually be aware of, the change you can generate, the awareness you can encourage. It's the being real, being true, being genuine. You ARE ALLOWED to seek these through your business social media...in fact you should actively pursue them!
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When I collaborate with brands and business, I am focused on achieving this above all else. Of course your services/products take main stage but we let your values, your ethos, and your true self share the spotlight. Because people buy your WHY! And that is where genuine, long-lasting success lies 🙌🏼

• M O O D • gentle lapping of waves on the shoreline, ripples in a pool, Sunday sketches and nights that take flight on ...
18/10/2020

• M O O D • gentle lapping of waves on the shoreline, ripples in a pool, Sunday sketches and nights that take flight on a Saturday...soft tendrils of the weekend have curled themselves around me on this Monday, the memories holding on as I move into the work week. And inspiring my mood board for today!
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Emotion + connection are behind so much of what I do. That human ability to feel at such depths and be motivated from the heart, is a pulse that beats in my work.
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Social media + websites/blogs are simply tools, a space for which to display your unique talents, a beautiful curated showcase.
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Booked up until Christmas but taking enquires for 2021. So please reach out if you’re looking for some support and fresh energy for your online presence in the new year!

• S T O K E D •K not gonna lie...this recent feedback definitely has me feeling pretty chuffed! Absolutely love what I d...
06/10/2020

• S T O K E D •
K not gonna lie...this recent feedback definitely has me feeling pretty chuffed! Absolutely love what I do and the people I work with (and the results I bring them) 🙌🏼

• P A U S E • and s..l..o..w it all down. Pause from your full calendar, your never-ending to do list. Stop and take it ...
04/10/2020

• P A U S E • and s..l..o..w it all down. Pause from your full calendar, your never-ending to do list. Stop and take it all in - that warm sip of coffee, the breeze cooling the day, the gentle lap of the waves on the shore, that smile from a loved one. Take a moment (or 10) to simply B E. To remind yourself this is life, right here, right now.

~ M O O D ~"I can't think of any better representation of beauty, than someone who is unafraid to be herself (or himself...
03/10/2020

~ M O O D ~
"I can't think of any better representation of beauty, than someone who is unafraid to be herself (or himself)." {Emma Stone}
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Saw this quote this morning and it gave me all the feels. We are a collection of SO many things and I believe our unique beauty is found, not in how we EDIT but rather how we CURATE it all. Authenticity is not a filter. It's a raw upload of who you really are.
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So don't be afraid. Be all that you are in all aspects of your life! Work/business + social media account included. Your truth is more valuable (and beautiful) than an overly 'designed' highlights reel.
Image via Pinterest

⚘ M O O D ⚘ Sun•day is a day to feed your soul. Do the things that bring you happiness + joy. Rest, rejuvenate and relax...
19/09/2020

⚘ M O O D ⚘

Sun•day is a day to feed your soul. Do the things that bring you happiness + joy. Rest, rejuvenate and relax. Be playful, tap into your inner child. Reset.
Image via Pinterest

• I ‘ M • T R Y I N G •
09/09/2020

• I ‘ M • T R Y I N G •

MUSINGS // "Historically, pandemics have forced humans to break with the past and imagine their world anew. This one is ...
02/09/2020

MUSINGS // "Historically, pandemics have forced humans to break with the past and imagine their world anew. This one is no different. It is a portal, a gateway between one world and the next.
We can choose to walk through it, dragging the carcasses of our prejudice and hatred, our avarice, our data banks and dead ideas, our dead rivers and smoky skies behind us. Or we can walk through lightly, with little luggage, ready to imagine another world. And ready to fight for it." - Arundhati Roy
📷: Pinterest
(Original source unknown. Would like to credit photographer so please DM if known)

Also...2. Monday motivator 💥3. Liquid of the gods ☕️          ⠀⠀⠀⠀⠀⠀⠀⠀⠀
31/08/2020

Also...
2. Monday motivator 💥
3. Liquid of the gods ☕️

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• BEHIND THE SCENES •So what exactly is Social Media Styling? For me it’s about focusing on showcasing your brand’s pers...
27/08/2020

• BEHIND THE SCENES •
So what exactly is Social Media Styling?
For me it’s about focusing on showcasing your brand’s personality + style, and curating a portfolio of your work. It’s about sharing the tone, voice and aesthetic of your brand 🙌🏼
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I believe there are many business out there who benefit MORE by using as social media as it was originally intended - to create + share content, and/or participate in social interaction; rather than seeing it purely as a marketing tool.
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I’m really passionate about social media being less of a ‘nice image with call-to-action caption’ space, and more of a ‘your vibe attracts your tribe’ type place.
So working together with you, I use social media to connect you with your community. And in the process curate a beautiful portfolio of your work. Interestingly you’ll almost always see sales + interest grow by using this approach; it just does so organically 🌿
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My service is also for anyone who struggles to keep up with their social media. This could be for any number of reasons, including:
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~ Not enough time/spread too thin across all other areas of business;
~ Don't actually like social media, so find it hard to find inspiration or motivation to post;
~ Not naturally creative so curating their feed is a chore not a joy;
~ Not sure how to best connect with their audience or share their brand message without sounding like a record stuck on repeat;
… the list goes on.
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So yeah, for anyone who was curious 🤔 that's part of what I do and how I love to help 🥰 More to come on the content creation and virtual assistant work I do 🤓

FREEDOM + TIME // Two very elusive concepts when running your own business. So how exactly can I help? 🤔It's not about b...
26/08/2020

FREEDOM + TIME // Two very elusive concepts when running your own business. So how exactly can I help? 🤔
It's not about being a marketing guru who is going to solve all your business growth problems 🙌🏼 (realised a long time ago I don’t have all the answers )
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I'm here to take a few things off your hands and clear your plate somewhat. So you have more time to go and do the parts of the business you do best (or just kind of need to do) 🙌🏼
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I prepare the text/caption/copy that goes with your images/work. You get to retain the creative visual aspect of your brand, whilst I enhance it with the written stuff. I can help you with the visuals as well if you want, but lots of people struggle more with the words than the shots, so that's where I come in. Oh and I also do the boring scheduling and posting 🤓
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It may sound simple. But you'll be surprised at how much time you gain to chat with your audience, reply to messages and interact with others when you can hand over more of the 'behind-the-scenes' stuff 🙌🏼 And that’s what your time should really be spent on - connecting with your tribe 🌎
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Feel free to DM me if you want to know more (or just want to say hi - I like that too) ⌨️

Pretty pic…now what to say with it?? My last post I rambled on about social media posting anxiety. The irony is that I f...
20/08/2020

Pretty pic…now what to say with it?? My last post I rambled on about social media posting anxiety. The irony is that I face that with this account - DAILY! The profile that is directly linked to the work I do i.e social media management! Yep I feel ridiculous. Because I have no trouble doing it for my clients but when it comes to my own social media I am struggling.
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I feel anxious because I want to approach my IG + FB in a way that stays true to who I am. But I know this means doing it a little differently to similar business out there. And I’m not sure how it is going to be received or perceived. This SCARES the hell out of me!
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Enter small business conundrum: If you are small service-based business or start-up, how do you go about curating your social media feeds initially? How do you establish your brand right from the get go? See if you have a product then it’s a bit more straight forward - you take images of the products and you share them, and you scatter in a mix of other images/content. (Yes I know there is a bit more to it than that but I have a word limit here so trying to keep it simple).
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Well given I am in that exact position now, I thought I’d try the approach that feels the most genuine. I’m going to use this platform to be me! To communicate about what I want to! To connect with people I want to connect with - even if that means only a small following. I know crazy right?! Using social media to be social?! Who woulda thunk it?
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No but seriously, my goal is to work with people who need + want IG/FB to be a space to share + connect with their community. Not about using it ONLY to directly increase sales or followers (those things are organic by-products in my approach).
So keep your eyes peeled for less know-how/marketing-to-do posts and more (much more) sharing, storytelling, musing type posts. Cos if your vibe attracts your tribe...then I'ma get vibing MY WAY!

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