22/07/2024
John Paul Jones, Robert Plant, Jimmy Page and John Bonham of The New Yardbirds (to be renamed Led Zeppelin) perform live on stage for the first time at Gladsaxe Teen Club in Gladsaxe, Denmark, on Sept. 7, 1968.
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ROQ FM - Welcome to the next generation of radio.
Improved streaming technology, unlimited data usage and reduced monthly charges have all created the perfect storm for an evolution in radio listening.
While modern music streaming platforms may provide the user with their choice of uninterrupted listening of their favourite music (some at a price) - they also rely on the listener knowing what they want and having to devote considerable time searching and creating playlists.
‘Traditional' analogue radio stations are restricted to limited broadcasting areas and are overseen by expensive and highly regulated government licences. They just ‘stream’ their on-air program. These 'corporate' operations run at huge costs and are profit driven. As a result listeners are inundated with massive amounts of advertising. In fact modern-day corporate radio prioritises the content it can sell, at the expense of the music, and the listener!