Leads Magazine

05/04/2022

Our first meeting in our new Location…Hello there! We'd like to welcome you to our FREE weekly Sahaja Yoga meditation meetings which take place in Robina Community Centre on Monday evenings at 7pm, Ground Floor, Meeting Room 1.3 (Except public Holidays).

We are all volunteers of a Not for Profit organisation and have many years of experience in offering free Sahaja Yoga Meditation classes.

All across the globe, many are seeking new sources of energy. Meanwhile, the most transformative energy of all is hiding in plain sight, within us. It's natural, sustainable, and infinitely renewable. It's called inner Kundalini energy. And everyone already has it — everyone! It is often likened to an inner feminine or motherly energy which automatically knows about us and what is needed to help us restore balance and harmony within our subtle being. It works spontaneously, effortlessly, organically and cannot be paid for.

03/04/2022

Sahaja Yoga Meditation..new location Monday 4th April Robina Community Centre 196 Robina Town Centre Drive Robina.
All welcome…no charge book at

https://www.meetup.com/Free-Meditation-Classes-in-Gold-Coast/events/zfkgtsydcgbgb/

21/03/2021

Making sure that you have enough capital, and Tips to stay in Business

Issuu is a digital publishing platform that makes it simple to publish magazines, catalogs, newspapers, books, and more online. Easily share your publications and get them in front of Issuu’s millions of monthly readers. Title: Business Matters Magazine RMG Business Growth Solutions, Author: Read ...

11/03/2021

Starting a new Business...read this article for some tips

How to get inspired when starting a new Business
Read the article on Page 20 of my Business Matters magazine

https://businessmattersmagazine.com/rmg-business-solutions/

01/03/2021

SET GOALS, BUDGETS & KPI’S
Here are the Top 10 Tips for staying in business. Last week we gave you the 1st one. It is time for tip number 2.
Number 2: SET GOALS, BUDGETS & KPI’S
Many businesses fail because people treat them like hobbies. From day one treat your business as a business. Treat yourself as an employee. Set measurable goals and hold yourself accountable."
More information in my Business Matter magazine
https://businessmattersmagazine.com/rmg-business-solutions/

24/02/2021

Understand your customer

Understand not only the do's but also the dont's of email marketing is a crucial component of getting it right

Read the article on Page 16 in my Business Matters magazine

https://businessmattersmagazine.com/rmg-business-solutions/

22/02/2021

Stay focused on Customers

DONT FOCUS ON GROWTH FOR GROWTH'S SAKE

Here is tip #5 of the Top Tips for staying in Business

I've seen too many businesses focus on revenue while profitability is going out the door. Don't grow for growth's sake. Any increase in revenue needs to result in more profit otherwise that energy could be better spent elsewhere

Read the article on page 10 of my new magazine at

https://businessmattersmagazine.com/rmg-business-solutions/

16/02/2021

Welcome to the Latest Issue of Business Matters Brought to you by RMG BUSINESS SOLUTIONS Don’t Forget Our Back Issues Are Still Available 

14/02/2021

Tax time is just 4 months away

Welcome to the Latest Issue of Business Matters Brought to you by RMG BUSINESS SOLUTIONS Don’t Forget Our Back Issues Are Still Available 

14/02/2021

5 Sales Techniques to Leave Behind as You Put the Buyer First
From prospecting to the sales process to communication style and more, these five sales techniques won’t cut it anymore in a new era of buyer-first selling.

Automated Messages and ‘Spray and Pray’ Prospecting
When you get the mail and see an envelope addressed to “Current Resident,” your first instinct is probably to throw it away without even opening it. The same goes for copy-paste messages that address you by job title instead of a name. You know instantly that these pieces of communication aren’t meant for you—they’re part of a scattershot approach for people who share one superficial commonality.

Spammy outreach and irrelevant sales pitches have grown so rampant in the digital age that buyers are quick to identify them as such, casting them aside like unwanted junk mail. In order to be effective, sales messaging must demonstrate a clear knowledge of the person and business on the other end.

Be selective about who you reach out to, and let your thoughtfulness show through in the communication. Lead with the buyer and their context, not yourself or your solution. More than half of decision-makers (56%) will consider a brand if the sales professional understands their business needs.

10/02/2021

Is it time to Ditch Outdated Sales Techniques
Excellent points made by Steve Kearns

If a salesperson from 20 years ago suddenly showed up in a DeLorean and tried to dive right back into the art of selling today as they knew it back then, they wouldn't be likely to have much success.

Not only has the rise of the internet and digital transformation changed the mechanics of buyer/seller interactions, but also the very fundamentals that drive them. Increasing vendor competition and access to information over the past two decades have placed buyers in control, meaning that the same sales tactics of yesteryear for outreach and engagement will fall on deaf ears here in the 2020s.

Today, 90% of C-suite executives don’t respond to impersonal B2B sales, choosing instead to engage more selectively with those they trust. This compels salespeople to demonstrate their investment and understanding from the start if they want a seat at the table.

“In the new normal of doing business remotely, new standards have emerged for more thoughtful communication,” says Alyssa Merwin, Vice President of LinkedIn Sales Solutions Americas, in our new guide to buyer-first selling. “No one has the patience for generic, poorly informed outreach. For us in sales, there is no choice but to deliver value at every step of the buying process.”

To meet these evolving demands, sellers need to pivot—change the way they’re prospecting, pitching and communicating with customers. The solution is buyer-first selling, and it means ditching a lot of old standby sales techniques in favour of buyer-centric practices.

What are your thoughts?

go to https://leadsmagazine.com.au

27/10/2020

Let Technology Handle the Initial Engagements and Basic Inquiries
Automated approaches like chatbots might seem like threats to the modern salesperson’s indispensability. After all, if people can get all their questions answered by a robot, why do they need us?

The answer of course is that they can’t get all their questions answered by a robot, and trying to navigate complex issues with an auto-response mechanism is frustrating. That’s not to say, however, that these kinds of tools can’t play a valuable complementary role.

A new article on Martech Cube takes a peek into the present and future of marketing automation, highlighting examples of B2B organizations that are successfully utilizing new technologies. One scenario cited by Aashish Yadav is how Hunter Engineering improves B2B customer relations by providing on-the-go service via automated on-site chat.

“Hunter Engineering realized that a large number of individuals were going to the website, before picking up the phone and calling the customer service representative,” Yadav writes. “That’s where the opportunity for automating online support came into the picture. They conducted a webinar with Comm100 to unveil how Live Chats became their best option in driving customer conversations and improving their B2B relations further.”

Flipping this to a sales-centric perspective, companies can use chatbots on the website to field simple customer questions, while referring visitors to a sales rep if they want to learn more or move beyond the bot’s artificial expertise.

This benefits both the customer, who can get quick answers on-demand, and the seller, who can better qualify prospects before spending time talking to them. It also enables a salesperson to enter the conversation with insight based on the customer’s chatbot interaction.

13/04/2020

People say that patience is a virtue. This, we think, is especially true for lead nurturing.

This article from Elite Agent gives us a peek into what Julie Masters will be talking about in her talks for Prop20 coming to us in March and April. In it, the leadership guru has shares some truly thought-provoking insights.

This one, we thought, would do our readers a lot of good:

When a consumer starts researching any product they usually start at 10pm at night. They send the inquiry forms. But then, they back off again, do more research and then jump in again. And what tends to happen, is that when we get this enquiry and the person is not immediately ready to buy, we assume it’s a bad lead and move on. The truth of it is that every lead is still gold, and these leads are going to buy. But they just need us to hold their hands for a much longer period of time throughout their journey. So I am going to be looking at strategies to build content plans to stay in touch with those leads for a longer period of time.

http://leadsmagazine.com.au/is-patience-a-virtue-in-lead-nurturing/

10/04/2020

Has the full potential of social media marketing for lead generation purposes been reached? In this article, we dive deep into this argument. It’s called How Effective is Social Media for Lead Generation?

Larisa Bedgood of V12 Data shares some eye-opening infographics on this hot topic. Here are some of her observations:

Overall, it seems social media is not delivering to its potential for some brands. The problem does not necessarily point to a lack of strategy. The majority (64%) of brands surveyed stated they have a specific plan in place for generating leads from social platforms. However, many brands may not be using the right offers, call-to-actions or follow up messaging to convert social followers.

Just click the post to learn more.

https://www.business2community.com/social-media/how-effective-is-social-media-for-lead-generation-02288613

Social media is firmly entrenched as part of our everyday lives. We get our news from social, interact with friends,…

07/04/2020

Here’s an interesting article from Entrepreneur. It’s called 5 Ways to Get Your Sales Strategy Back on Track.

There are some gems in it that we thought were really fascinating. Here’s one as an example:

Any good conversation involves people connecting, building a mutual understanding, forming some level of trust. Think back to a conversation in your personal life where you and another person felt comfortable and understood: Connecting in the context of sales works the same way. The salesperson and the prospective customer are comfortable, freely share information and reach a mutual understanding. This type of exchange helps uncover real opportunities, develop meaningful alignment, access deeper insights and opens the door to collaborative problem-solving.

For more of this article, just follow the link below.

https://www.entrepreneur.com/article/346743

Is your sales team focusing on what's important?

04/04/2020

Lead intelligence will help reps formulate a strategy for engaging with their prospects, gain their interest and trust, and develop a relationship that leads to a closed sale. Every rep needs to update the CRM following every communication to keep lead status up-to-date and make sure Marketing doesn't step on the sales process with inappropriate content.

01/04/2020

Want to see what's in store for our industry?

Thought we'd share this interesting piece from Forbes. It's got some really fascinating insights on the future of our industry. In it, Don Markland shares some of his perspectives. Here's one point that we just thought was thought-provoking: With the rise of social media's influence on customers’...

01/04/2020

Closely monitor the performance of every aspect of your lead generation and lead management process. Account Reps, Consultants and Technologists need to use analytics tools to optimize each step in the process and make strategic decisions to improve results. Each team needs to know how to generate the right reports from your Marketing, Sales and Customer Service systems.

31/03/2020

Why worry about Lead Generation?

Unless your product/service is so unique, that you do not need to worry about where your id your product or service, is going to be in demand...then lead generation is required. Even Apple needs to have Lead Generation for their products

Lead generation is the process of attracting and converting strangers and prospects into someone who has indicated an interest in your company’s product or services

I talk with a large number of small to medium companies, and they tell me, one of there biggest concerns is lead generation. After all Lead generation, comes sales which is revenue, which in turn is profit, which allows the company to grow and add value to there business and brand.

Do not underestimate the importance of knowing your Ideal Customer Avatar, and find out what they are read, watch they are watching, and how they like to be communicated with. Choose the medium that your Ideal Customer will relate to the most...it may not be the social media channels at all.

If you would like to book a phone meeting with me to discuss more, please book using the "Book now" button

27/03/2020

Hey guys, Leads Magazine's first issue is finally out NOW! As you know Leads magazine is the authoritative resource in lead generation for business owners and is created for the motivated business owner, business development manager or sales manager seeking to be at the top of their game. So if you are one of those people mentioned, then you need to check it out now. Click the link below.😉

http://leadsmagazine.com.au/issue-1/

24/03/2020

What is your Mindset at the moment ?

Hi all...it certainly is a struggle out there, so there are now a number of choices, that you can made...

There has been a number of Business Consultants/Coaches/Mentors some are charging at a very reduced rate ...and a number are giving it away fro free...

So my advice to is to review information...LinkedIn/Facebook etc, and take out of it as much as possible. All of Australian Businesses have not closed down and they need good advice and guidance. Even those Business which have had to closed down, will need some advice and guidance to prepared for when they come back...be kind to them...they have been through so much will come back stronger...if you want a chat book a time with me...below..using zoom of course

23/03/2020

Everyone's on Facebook these days and so are your leads. How are you reaching out to them?

Learn how to create Facebook ad campaigns that can greatly increase your chances of generating sales or leads for your business.

23/03/2020

A SWOT Analysis helps a small business owner discover their personal strengths and weaknesses, and use that information to position themselves so they perform their highest income-producing activities. That immediately jump-starts revenue and profits for your business.
RMG Business Growth Solutions

21/03/2020

Are you paying for potential rather than outcome with your current marketing model?

How affiliate marketing can help you find consistent return on investment.

20/03/2020

Love to share this with you guys.

http://leadsmagazine.com.au/how-to-boost-your-lead-generation-efforts-through-your-social-media-channels/
RMG Business Growth Solutions

17/03/2020

Let's not let the quarantines hamper our productivity, shall we?

Some call it a livestream, others call it a virtual event. All that matters is that your attendees’ expectations are satisfied — or, better yet, exceeded.

17/03/2020

How do you convert visitors to leads?

There are a few tactics you can put in place to capture leads. First, guide customers through the customer journey to reveal gated content that they will find useful. Second, let visitors fill out forms to access white papers or eBooks. Lastly, design landing pages carefully by using offers, forms, and calls to action.

https://blog.marketo.com/2020/02/digitally-maturing-organizations-4-steps-to-better-lead-generation-strategy.html
RMG Business Growth Solutions

If your business is digitally maturing and struggling to overcome the burden of an aging lead generation strategy, here are four steps to better lead...

16/03/2020

All the panic can get derail your sales strategies. This one can help guide us through it.

Is your sales team focusing on what's important?