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B&T

B&T is the leading publication for Australia's advertising, marketing, media and PR industries.

20/09/2024

Connect with Leaders! is not just about content—it's about connections. Meet like-minded professionals and grow your network. Get your ticket today! 🐊

https://cairnscrocodiles.com/

20/09/2024

Wilf Sweetland rejoins Exit Films.

https://www.bandt.com.au/wilf-sweetland-rrejoins-exit-films/

20/09/2024

Optus’ Cam Luby: 5 Tips On How To Close The ‘Chasm Between Agencies & Marketers’

https://www.bandt.com.au/optus-cam-luby-5-tips-on-how-to-close-the-chasm-between-agencies-marketers/

20/09/2024

Publicis Groupe has acquired one of the largest independent commerce marketing companies, Mars United Commerce, for an undisclosed fee.

https://www.bandt.com.au/publicis-groupe-bolsters-commerce-media-offering-with-mars-united-acquisition/

20/09/2024

Authenticity & diverse audiences: Indie publishers showcase advertising opportunities at Independents Day Event.

https://www.bandt.com.au/authenticity-diverse-audiences-indie-publishers-showcase-advertising-opportunities-at-independents-day-event/

20/09/2024

Outside Adland: Andy Rovenko of DDB’s pandemic-inspired photography odyssey.

https://www.bandt.com.au/outside-adland-andy-rovenko-of-ddbs-pandemic-inspired-photography-odyssey/

20/09/2024

Copy School Sydney has finalised its masterclasses for 11 November 2024 at the State Library of NSW.

https://www.bandt.com.au/copy-school-sydney-masterclass-tutors-announced/

20/09/2024

Mamamia upfronts earlier this week in Sydney was a surprisingly big hit with media buyers thanks to a slick, snappy show in a great location with a string of important announcements.

https://www.bandt.com.au/mamamia-upfront-reveal-exciting-future-with-gen-z-plan-but-questions-remain-around-content-planning-tool/

20/09/2024

TV Ratings (19/09/24): NRLW does the numbers to kick off huge weekend of sport.

https://www.bandt.com.au/tv-ratings-19-09-24-nrlw-does-the-numbers-to-kick-off-huge-weekend-of-sport/

20/09/2024

Batmobile rides launch on Uber, giving fans free trips in the iconic vehicle to celebrate Batman Day.

https://www.bandt.com.au/batmobile-rides-launch-on-uber-giving-fans-free-trips-in-the-iconic-vehicle-to-celebrate-batman-day/

20/09/2024

Santa brought a bit of magic to the 25th MFA Awards as Telstra’s innovative ‘Free Calls to Santa’ campaign by OMD Create won the Grand Prix.

https://www.bandt.com.au/telstras-free-calls-to-santa-campaign-gifts-omd-create-the-grand-prix-at-the-mfa-awards/

20/09/2024

Deepend Group has announced the appointment of Chris Rollings as head of product innovation.

https://www.bandt.com.au/deepend-group-appoints-former-google-lead-as-head-of-product-innovation/

20/09/2024

Revolution360 has announced Patrick Beck as its new Sales Director for New South Wales (NSW).

https://www.bandt.com.au/revolution360-nabs-patrick-beck-from-jcdecaux/

20/09/2024

JB Hi-Fi has selected Amperity to power its first-party data strategy. This strengthens JB Hi-Fi’s commitment to build a high-quality data foundation that can be used across their technology stack for automated orchestration, intelligent segmentation and predictive modeling.

https://www.bandt.com.au/jb-hi-fi-selects-amperity-to-power-its-first-party-data-strategy/

20/09/2024

Airwallex celebrates the power of fresh perspectives at McLaren F1 team driver Lando Norris sculpture premiere in Singapore.

https://www.bandt.com.au/airwallex-celebrates-the-power-of-fresh-perspectives-at-mclaren-f1-team-driver-lando-norris-sculpture-premiere-in-singapore/

20/09/2024

CarExpert has launched a $4m multi-format media campaign as the business continues its strong growth trajectory ahead of a planned IPO.

https://www.bandt.com.au/carexpert-launches-4m-media-campaign-targeting-further-growth-ahead-of-ipo/

20/09/2024

CommBank’s business customers will have the opportunity to have some CommBank Matildas promote their business as the bank launches further support to help its customers with the rising costs of doing business.

https://www.bandt.com.au/commbank-matildas-on-loan-to-aussie-businesses/

20/09/2024

IKEA transforms windows into ads with new roller blinds campaign.

https://www.bandt.com.au/ikea-transforms-windows-into-ads-with-new-roller-blinds-campaign/

19/09/2024

Early bird alert! Tickets for the B&T Awards 2024 are on sale. Join the top of your game in advertising, marketing, media, and PR at the event of the year.

https://bandtawards.com.au/

19/09/2024

VML and the Australian Defence Force (ADF) have introduced a new dimension to its recruitment efforts with the launch of 3D Out of Home (OOH).

https://www.bandt.com.au/defence-force-recruiting-brings-an-australian-defence-force-career-to-life-with-3d-ooh-via-vml/

19/09/2024

B&T's Agency Scorecard: Howatson+Company

https://www.bandt.com.au/bts-agency-scorecard-howatsoncompany/

19/09/2024

B&T's Agency Scorecard: EssenceMediacom

https://www.bandt.com.au/bts-agency-scorecard-essencemediacom/

19/09/2024

Virgin Australia has been acknowledged as one of three ‘Rising Innovative Brands’ and the only Australian brand to win an award among nine in total in the 2024 Kantar Global Innovation Awards.

https://www.bandt.com.au/virgin-australia-named-a-rising-innovative-brand-in-kantars-outstanding-innovation-awards-2024/

19/09/2024

The Company We Keep secures St Kilda Festival production contract.

https://www.bandt.com.au/the-company-we-keep-secures-st-kilda-festival-production-contract/

19/09/2024

Rocket Agency has announced its new partnership with Coates, Australia’s leading equipment hire and solutions provider.

https://www.bandt.com.au/coates-hires-rocket-agency-to-drive-digital-marketing/

19/09/2024

Get Ready! It’s B&T’s Best of the Best number-crunching Data Scientists!

https://www.bandt.com.au/get-ready-its-bts-best-of-the-best-number-crunching-data-scientists/

19/09/2024

Vogue Australia & American Express celebrate 15 years of Fashion’s Night Out.

https://www.bandt.com.au/vogue-australia-american-express-celebrate-15-years-of-fashions-night-out/

19/09/2024

Creative communications agency alt/shift/ has been appointed to manage the public relations account for The HELM.

https://www.bandt.com.au/alt-shift-retains-the-helm-account/

19/09/2024

TV Ratings (18/09/2024): Tensions escalate as The Block dominates ratings once again.

https://www.bandt.com.au/tv-ratings-18-09-2024-tensions-escalate-as-the-block-dominates-ratings-once-again/

19/09/2024

The 2024 showing of the B&T Awards are mere weeks away now. In the run-up to the awards, we’re taking you through the work that got these agencies a place among the finalists. Last time out, we looked at the Award for Bravery finalists. This time, we’re looking at the Best Digital Campaign finalists.

https://www.bandt.com.au/bt-awards-2024-the-work-best-digital-campaign/

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Videos

They changed the narrative and stopped the nation! Let’s hear it for @ogilvyau the brains behind the @matildas ‘Til It’s Done Campaign 🎉

Rachel Green of @hoytsaustralia on winning the Business Support category at B&T’s Women In Media Awards! 🎉

Our Champion of Change Victoria Curro from @rga_aus on how her work on the 2000 Olympics changed the course of her career! 🎉

Our Client Services Women In Media Award winner, Amanda Fuller from @ddbgroupaustralia 🎉

What makes @equality_media a Women In Media Award winning employer? Hear it here first! 🎉🎉

Jacquie Alley from @themediastore shares her advice on what makes a great leader 🎉🎉

In a powerful speech, our Women In Media Journalist/Producer Award winner @fellisjones of @arndefiningaudio proves just how crucial the media is in championing equality and keeping women safe!

No award is more prestigious than that selected by your peers! Let’s heard it for Steph Dix of @ddbgroupaustralia our People’s Choice Winner 🥇

Our Women In Media Tech Winner, Danica Bellchambers of @chepnetwork 🎉🎉

Our inaugural Sustainability Champion, Natalie Dean-Weymark from @compass_studio on the role media plays in advancing the sustainability cause 🎉

Our Women In Media Strategy winner, Celia Garforth from @specialgroupaus on working on two of UberEats’ most recognisable campaigns 🎉🎉

Social media is disrupting everything we know about media! Let’s hear it for Shivani Maharaj, our Women In Media Social Media winner 🎉

Our Women In Media Rising Star for 2024 Cindy Diep from @ogilvyau 🎉🎉

Let’s hear it for Bec Coulson from the @imaa_australia - the B&T Women in Media Award winning Project Manager 🎉

“As a leader I remember what it felt like to be an employee” - People & Culture winner Matilda Akkermans of @equality_media on what makes a great leader 🎉

B&T’s Women In Media Mentor Category Winner, Philippa Moig from @phdmediaaustralia shares her advice for the next generation! 🎉

Congratulation Katherine Pochroj of @essencemediacom_au on taking home the Media Buyer/Planner award 🎉

Here’s to the powerhouse that is Polly Blekinship of @audible_au 🎉

Here’s to the absolute legend that is our Lifetime Achievement Award Winner @estherclerehan 🎉🎉🎉 Hear Esther unpack why it is more crucial than ever to advocate for women in the industry!