Shoelace Creative

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Australia
Melbourne, VIC
Shoelace Creative

We are a Creative Agency operating across Australia, specialising in end-to-end production.

22/11/2024

We've been having heaps of fun working on our . Here's a couple of snaps of the awesome M50 . They sound gorgeous too. We love them. 🎧

14/11/2024

This is how we celebrate final file delivery/handover at the end of each project. It's expensive, but it's worth it. 😄 🎆

07/11/2024

💻 We've had our heads down designing and developing a brand spanker of a website for Viden. You can check it out here https://www.viden.com/

If you need a fresh website or updated designs of any kind, drop us a line. 👾

06/11/2024

🍅 You say 'ta-MATE-oh'. I say 'ta-MAH-toe'.

If anyone knows anything about tomatoes and anything to do with gardening it's our friends over at the The Diggers Club . Did you get any tomato seeds in the ground? 🌱

24/10/2024

Don't trust the robots for your important writing tasks! 🤖

are (HUMAN) experts in copywriting, proofreading and editing. If you need a real and reliable team to work with on any writing projects, you should definitely hit up Maddie and the co. We had the opportunity to work alongside them to breathe some new life into some new design templates for their social media. Highly recommended. 💛🧡❤️

21/10/2024

Meet Jules. Long time guitar player, amateur kite-surfer. Wrangler of people, production and projects.

17/10/2024

How time flies! This time last year .media brought us along to capture some of their mammoth activations at ! Here's a quick snapshot of what we captured📷📷📷

15/10/2024

Almost a year ago today, we did something we never thought we'd do. Express freight branded rubber ducks for a pop up escape room for red teamers 🦆

The Redacted team trusted us to provide:
📦 Merchandise design and procurement
🎨 Branding
🖌️ Logo design
📄 Escape room asset design (fake documents, fake website)
🖥️ Signup landing page

Think it's safe to say we can win any 'never have I ever' game now.

10/10/2024

Why did the chicken cross the road? 🐔 To get to the other side and read the awesome new suitability framework by AgriFutures and Australian Chicken Meat Federation.

We utilised animation to create an engaging video to educate and build awareness in conjunction with a webinar to help launch the framework.

Check out the full YouTube playlist here: https://www.youtube.com/playlist?list=PLFGsRc6SOWFkQR67E4r3Zmphvb2mSmLus

10/10/2024

🔍I spy with my little eye, a famous French Chef, oh my!

We had a blast recently capturing the launch of the Chicken Meat Suitability Framework by AgriFutures and Australian Chicken Meat Federation across both videography and photography.

Here’s a glimpse at some of our snaps from the day 📸

You can check out all the videos and learn more about the framework here:
https://www.youtube.com/playlist?list=PLFGsRc6SOWFkQR67E4r3Zmphvb2mSmLus

02/10/2024

What's the best way to cut though the noise in the digital age for service based industries? Well at Shoelace, we think the answer is refreshingly old school - good old networking 🗣

What do you think the best way is?

19/08/2024

Since opening the Canberra Shoelace office, Ty basically lives at Parliament House. We've been working at various events there each month so we might just get him a bed and a private room. Here are some behind the scene phone grabs of Ty shooting for the

🏰 📸

13/08/2024

One of the Shoelace bosses has a phobia of heights and one goes crazy for terrifying carnival rides. It was an emotional time for everyone, but we all survived. Just... 🎢 🎡 📸

09/08/2024

With the administration and business strength of 10 men, our trusty company director and founder needs no introduction, but here's one anyway. Love your work Ty.

29/07/2024

We're excited to announce that we've been awarded a spot on the Creative & Digital Communications Panel for Services Australia. 🦘

26/07/2024

05/07/2024

Moomba, you were a wild ride! Our cameras may never recover their shutter count, but boy was it worth it 📸

Address

Melbourne, VIC
3068

Website

http://www.shoelacecreative.com/

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Videos

🍅 You say 'ta-MATE-oh'. I say 'ta-MAH-toe'. If anyone knows anything about tomatoes and anything to do with gardening it's our friends over at the The Diggers Club . Did you get any tomato seeds in the ground? 🌱 #garden #gardening #gardeningtips #marketing #creativeagency

Suitability Framework Video by AgriFutures and ACMF

Why did the chicken cross the road? 🐔 To get to the other side and read the awesome new suitability framework by AgriFutures and Australian Chicken Meat Federation. We utilised animation to create an engaging video to educate and build awareness in conjunction with a webinar to help launch the framework. Check out the full YouTube playlist here: https://www.youtube.com/playlist?list=PLFGsRc6SOWFkQR67E4r3Zmphvb2mSmLus

👀 What the crew sees VS the final product. 🎬 🎻 #orchestra #orchestralife #concertfilming #classicalmusic #classicalmusicians #classicalmusician

We are proud to call Omni one of our clients. Here's a brand video that we produced. Omni is an Australian-owned business focused on delivering innovative defence, national security, intelligence and critical infrastructure solutions.

Here's a little behind the scenes of our kombucha product shoot. This is an unofficial spec ad that we produced for fun and experimentation with a few techniques. If you're looking to build some content for your e commerce brand or product, we'd love to work with you. Drop us a DM or email to chat 🙏 📸 #productvideo #productvideography #beveragephotography #productphoto #productphotroshoot #productphotoshoot #productmarketing #contentmarketing #melbournebusiness #canberrabusiness #drinkphotography #bts #behindthescenes #behindthescene #behindthescenesphotoshoot #behindthescene🎬

[Unofficial] Kombucha Ad

🍋 🎬 Here's our 'unofficial' spec ad that we created for one of our favourite healthy beverage brands Remedy Drinks. We love making product videos and we're currently looking for more brands to partner with in this space. If you need some fresh content for your product or campaign then please drop us a DM to discuss. #productvideo #productvideography #beveragephotography #productphoto #productphotos #productphotoshoot #kombucha #productmarketing #contentmarketing #melbournebusiness #canberrabusiness #kombuchalove #kombuchabrewing #drinkphotography

Live events & cameras = yes please I's no lie that we love capturing content and nothing beats the raw energy that a live event brings, here's a quick snapshot of some of the wealth of content we've produced for festivals, brands & bands over the years! If you've got a event/festival coming up that needs some awesome content, drop us a line anytime 👟🎥

We produced a mini documentary at The University of Melbourne working alongside Union House Theatre. It's always a pleasure working alongside talented and lovely people in creative organisations. Message us now to book an obligation free discovery session. 🐣📈 #documentaries #interviewquestions #theatrephotography #creativemarketing #videoproductioncompany #canberrabusiness #canberrasmallbusiness #canberracity #Canberralocals #melbournebusinessowners #canberrabusinessowner

We worked alongside Rolling Stone AU and Disney+ at the epic launch party for #theartfuldodger. Check out the fun that was had. This fantastic show is streaming now. 📷⏱️👜