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Social Winkel Help brands and business owners get the best of their social presence. We provide brand awareness en

Screaming Frog Adds Google URL Inspection API
04/02/2022

Screaming Frog Adds Google URL Inspection API

Google URL Inspection API integration adds 7 new ways to fix a website with Screaming Frog

SEO In 2022: 10 Important SEO Trends You Need To Know [Podcast]
04/02/2022

SEO In 2022: 10 Important SEO Trends You Need To Know [Podcast]

Find out which SEO strategies will help you dominate the SERPs in 2022 and earn more revenue with Miranda Miller & the SEJ Show Podcast.

Subdomain to Main Domain Site Migrations
04/02/2022

Subdomain to Main Domain Site Migrations

Google's John Mueller explains the complexity of migrating a subdomain to a main domain

4 Key Enterprise SEO Workstreams To Fast-Track Digital Success
04/02/2022

4 Key Enterprise SEO Workstreams To Fast-Track Digital Success

Workstreams are the output of separate groups working collaboratively to achieve the best result. Here are 4 you need in enterprise SEO.

The Complete Guide To Google Business Profile Reviews
04/02/2022

The Complete Guide To Google Business Profile Reviews

Learn how to manage Google Business Profile reviews, how reviews impact local rankings, how to respond to bad reviews, and more.

Google Manual Actions And Honest SEO Mistakes
04/02/2022

Google Manual Actions And Honest SEO Mistakes

Google's John Mueller answers questions about honest SEO mistakes and how Google handles them. Will Google ignore it or give a manual action?

6 Conversion Rate Optimization (CRO) Tips For Low Traffic Websites
04/02/2022

6 Conversion Rate Optimization (CRO) Tips For Low Traffic Websites

Small sites don't have to give up on conversion optimization. These CRO tips and techniques are proven to work for low-traffic websites.

Small Business SEO Checklist: 11 Ways To Improve Rankings
04/02/2022

Small Business SEO Checklist: 11 Ways To Improve Rankings

How can you possibly compete against brands and other big businesses in Google Search results? Start with this SEO checklist built for SMBs.

KPIs & Metrics That Matter For Digital Marketing Success In 2022
04/02/2022

KPIs & Metrics That Matter For Digital Marketing Success In 2022

Learn how to set effective, data-driven KPIs to motivate your team and accurately assess and improve your strategies.

How Google Search Understands Human Language
04/02/2022

How Google Search Understands Human Language

Google explains how its AI systems work to understand human language and return relevant search results.

11 Classic Examples Of Exceptional Jingle & Slogan Writing
03/02/2022

11 Classic Examples Of Exceptional Jingle & Slogan Writing

What makes a great slogan? Here are 11 examples of successful brands that have become iconic thanks to high-quality writing.

How To Write A Standout SEO Resume (With Examples)
03/02/2022

How To Write A Standout SEO Resume (With Examples)

Thinking of getting into SEO or advancing in the field? These tips and examples will help promote your skills and get your SEO resume noticed.

Want To Work At Search Engine Journal? Now Hiring A Skilled Copy Editor
03/02/2022

Want To Work At Search Engine Journal? Now Hiring A Skilled Copy Editor

Looking for the next step in your digital marketing publishing career? SEJ is seeking a talented Copy Editor to join our 100% remote team.

B2B Content Marketing: How to Define & Track 7 Key Goals
03/02/2022

B2B Content Marketing: How to Define & Track 7 Key Goals

Define and measure 7 essential content marketing goals so your content can convert B2B consumers. Here's our guide to doing it step-by-step.

Are Paid Links A Google Ranking Factor?
03/02/2022

Are Paid Links A Google Ranking Factor?

Everyone and their brother wants to sell you a link. But are paid links really a ranking factor that will help you out in the SERPs?

SEO For Tourism: How To Outrank The Competition & Get Found [Podcast]
03/02/2022

SEO For Tourism: How To Outrank The Competition & Get Found [Podcast]

Get insights on how to position your brand to attract users from all angles and at every stage of the planning and traveling experience.

7 Big Enterprise Content Marketing Strategies You Need To Know
02/02/2022

7 Big Enterprise Content Marketing Strategies You Need To Know

Learn the ins and outs of creating an effective enterprise content strategy that leads to conversions, not bounces.

How Google Maps Reviews Are Moderated
02/02/2022

How Google Maps Reviews Are Moderated

Google shares how it weeds out fake or abusive reviews left for local businesses on Google Maps

How Google May Interpret Queries Based On Entity Information
02/02/2022

How Google May Interpret Queries Based On Entity Information

How might Google use entities to better interpret search queries? SEO expert Bill Slawski shares information from a recent patent.

7 Ways To Segment Your Audience For Successful Retargeting
02/02/2022

7 Ways To Segment Your Audience For Successful Retargeting

If marketing is the art of persuasion, retargeting is that art at its finest. Learn how to segment your audience in creative ways.

WordPress Vulnerability in Essential Addons for Elementor
02/02/2022

WordPress Vulnerability in Essential Addons for Elementor

1+ Million WordPress sites affected by vulnerabilities that could lead to remote code ex*****on attacks

Beginner’s Guide To YouTube Video Advertising
02/02/2022

Beginner’s Guide To YouTube Video Advertising

Getting started with video ads is easier than ever. Here's a detailed guide so you can set up a brand new YouTube video advertising account.

Social Media Sharing Buttons: How & Where To Add Them
02/02/2022

Social Media Sharing Buttons: How & Where To Add Them

Social sharing buttons can complement your content, drive traffic, and create a ton of engagement, too. Here's how.

Get To Know Botify: A Sneak Peek Inside With CEO Adrien Menard
02/02/2022

Get To Know Botify: A Sneak Peek Inside With CEO Adrien Menard

Botify's CEO talks machine learning in SEO, prioritizing optimizations in enterprise, and what his company is looking for in SEO talent.

How To Get More Leads In 2022 Using Webinars
02/02/2022

How To Get More Leads In 2022 Using Webinars

When done right, webinars are the powerful secret weapon that you should add to your marketing strategy in 2022.

Google Gives 3 Reasons Why FAQ Schema Won’t Show In Search
02/02/2022

Google Gives 3 Reasons Why FAQ Schema Won’t Show In Search

Is Google Search not showing rich results for your FAQ schema markup? Here are three possible reasons why.

Google Says Emojis Won’t Hurt Or Help SEO
01/02/2022

Google Says Emojis Won’t Hurt Or Help SEO

Using emojis in page titles and meta descriptions is allowed, but won’t help with SEO and may even be ignored.

Paid Search In A Cookieless World: Are You Ready? [Webinar]
01/02/2022

Paid Search In A Cookieless World: Are You Ready? [Webinar]

Find out how to succeed beyond the cookie and drive quality acquisitions that will help you drive performance.

Google Ads Introduces New Recommendations For Discovery Campaigns
01/02/2022

Google Ads Introduces New Recommendations For Discovery Campaigns

Google Ads rolls out updates to Discovery Optimization Score, auto-applied recommendations, and YouTube campaign optimizations.

What Are The Top SEO Considerations For Merging Sites?
01/02/2022

What Are The Top SEO Considerations For Merging Sites?

In this Ask An SEO column, a reader asks for the top considerations to keep in mind when merging multiple sites together.

5 Big Ways Bing SEO Differs From Optimizing For Google
01/02/2022

5 Big Ways Bing SEO Differs From Optimizing For Google

Bing & Google share many of the same ranking signals, but there are also key differences. Check out these 5 ways SEO for Bing is different.

Conversation Intelligence Trends & Tips From Invoca's CMO
01/02/2022

Conversation Intelligence Trends & Tips From Invoca's CMO

Learn how AI-powered call tracking and conversation intelligence can benefit businesses and how the first-party data it produces can be used.

Want To Get More Facebook Likes For Free? Here's How
01/02/2022

Want To Get More Facebook Likes For Free? Here's How

Do you want to grow your page audience without paying for advertising? Find out how to invite people to like your page for free.

Google Affirms Reciprocal Linking Is Natural In Many Cases
01/02/2022

Google Affirms Reciprocal Linking Is Natural In Many Cases

Google doesn’t consider all reciprocal linking unnatural. In many cases it makes sense for two sites to link to each other.

Google Announces Search Console URL Inspection API
31/01/2022

Google Announces Search Console URL Inspection API

Google expanded Search Console access with the URL Inspection Tool API which extends functionalities of many SEO tools and WordPress plugins and themes

Google Changes More Than 61 Percent Of Title Tags
31/01/2022

Google Changes More Than 61 Percent Of Title Tags

A recent study shows Google rewrites page titles more than 60 percent of the time.

10 Big Ways Infographics Benefit Your Content Strategy
31/01/2022

10 Big Ways Infographics Benefit Your Content Strategy

Are you using infographics as part of your content strategy? You may be missing out on valuable digital marketing opportunities if not.

Wix Gets An SEO Upgrade With Deepcrawl Integration
31/01/2022

Wix Gets An SEO Upgrade With Deepcrawl Integration

Wix is upgrading its SEO capabilities through a partnership with Deepcrawl, which brings enterprise-grade technology to ecommerce business owners.

The Top 5 Link Building Strategies (With Examples)
31/01/2022

The Top 5 Link Building Strategies (With Examples)

Learn how to craft a link building strategy that drives sustainable results – and what you should definitely avoid.

13 Key Elements Of Successful YouTube Videos
31/01/2022

13 Key Elements Of Successful YouTube Videos

Effective video marketing can help boost conversions and sales. Improve your performance with these 13 elements of successful YouTube videos.

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